EFM Industry Debates


The EFM Industry Debates present strategic information about crucial issues for the international film industry. The three Debate sessions at the EFM 2011 focused on independent film finance, the changing role of the sales agent in the current economic climate and the future of 3D. In all 600 visitors attended.



Independent Film Finance


This panel looked at the financing landscape for independent film today covering co-production and soft money, sales and distribution guarantees, equity and gap. It may be one of the toughest times in recent history for producers to get their projects financed but it's also a time rich with opportunity. The diverse range of panelists included Daniel Baur (K5 Media Group, UK), Paul Brett (Prescience Film Finance, UK), Judith Chan (Coutts & Co., UK),Stuart Ford (IM Global, USA), Christian Grass (Universal Pictures), Jens Meurer (Egoli Tossell, Germany). Moderated by Screen International journalist Mike Goodridge.


Watch: http://www.efm-berlinale.de/en/about_efm/industry_debates/february_12_2010/february_11_2011.php



The Role of the Sales Agent


In a tougher climate for banking and presales, sales agents are increasingly being asked to back up territorial sales estimates with hard cash. Now, more than ever, sales agents aren’t just responsible for developing a strategy to market and sell films and brokering deals, but some are also developing an appetite for risk and putting up capital. The panel includes Glen Basner (Filmnation, USA), Paul Brett (Prescience/Metropolis, UK), Irina Ignatiew (Telepool, Germany), Ben Roberts (Protagonist Pictures, UK), Alex Walton (Exclusive Films International, USA) and will be moderated by Variety journalist Diana Lodderhose.


Watch: http://www.efm-berlinale.de/en/about_efm/industry_debates/february_13_2010/february_12_2011.php



3D – Fab or Fad?


The world has jumped on the 3D bandwagon. From blockbusters such as “Avatar” and “Alice in Wonderland” to independent productions “Step Up 3D” and “The Three Musketeers” to Wim Wenders's dance film “Pina”, producers, sales agents and exhibitors are embracing stereoscopic technology for its promise in opening up a new dimension for artistic expression and revenue growth. But can the 3D boom last? Already there are signs of 3D fatigue in the U.S. Market, with audience jaded by a flood of low-quality 3D titles. The Hollywood Reporter discusses the future of stereoscopic cinema and separates the hope from the hype with its panel of 3D experts: Christian Gisy (CinemaxX AG, Deutschland), Gareth Maxwell Roberts (Director, UK), Erwin M. Schmidt (Neue Road Movies, Germany), Sam Taylor (Film & Music Entertainment, UK). Moderated by The Hollywood Reporter journalist Scott Roxborough.


Watch: http://www.efm-berlinale.de/en/about_efm/industry_debates/february_14_2010/february_13_2011.php



Source: http://www.efm-berlinale.de/en/about_efm/industry_debates/efm_industry_debates/industry_debates.php